SuperRare; Authentic Digital Art Marketplace

SuperRare; Authentic Digital Art Marketplace

SuperRare is an online platform where unique, digital art can be bought and sold via NFTs. The platform has been in existence since 2018 and...
SuperRare is an online platform where unique, digital art can be bought and sold via NFTs. The platform has been in existence since 2018 and has since become one of the most popular marketplaces for NFTs. What sets SuperRare apart from other NFT platforms is that its business model is based on principles of a social network. “We think collecting is inherently social.” SuperRare The interface and features are very similar to commonly known social media channels such as Instagram. Users can follow their favorite artists, scroll through featured content, and see who are popular artists right now. There is...
Bad obsession motorsports – Project Binky

Bad obsession motorsports – Project Binky

A guilty pleasure of mine is watching a YouTube show called Bad Obsession Motorsports. It's a car show in which two men are rebuilding a...
A guilty pleasure of mine is watching a YouTube show called Bad Obsession Motorsports. It's a car show in which two men are rebuilding a 1980 Mini that they endearingly call Project Binky. As a spectator you see the two fabricators attempt to fit a much too big engine (a turbo-charged all wheel drive engine from a Toyota Celica) inside the obviously small car, and making it ready to one day be a strong little rally car, leading to a need for many, many modifications. The number of custom-made changes, brackets, and all different types of fabrications is staggering, and...
Suspicious Antwerp – Unexpected collection drops & limited availability

Suspicious Antwerp – Unexpected collection drops & limited availability

This case description of the fashion label Suspicious Antwerp, which has created a unique following through its focus on unexpected collection drops, limiting the availability...
This case description of the fashion label Suspicious Antwerp, which has created a unique following through its focus on unexpected collection drops, limiting the availability of its products, and using influencer marketing. This contribution is written by Marie Zoé Kleinerüschkamp, graduate student in the Master in Fashion Management program at Antwerp Management School. Suspicious Antwerp is a lifestyle streetwear brand from Antwerp that sells unisex clothing worldwide through its own web shop. The company was founded in 2017 by Philipe Libert and Frederik Janssens as part of a project during their studies at the University of Antwerp. The collections’ main...
HNST – Radical Transparency

HNST – Radical Transparency

This case study documents the innovative business model developed by HNST, an Antwerp, Belgium based sustainable denim label that focuses on providing radical transparency. This...
This case study documents the innovative business model developed by HNST, an Antwerp, Belgium based sustainable denim label that focuses on providing radical transparency. This contribution was written by Jolein Van Eyck, graduate student in the Master in Fashion Management program at Antwerp Management School. The fashion industry is one of the most polluting and energy and resource intensive industries. In the last fifteen years, clothing production has even doubled and clothes are thrown away faster than ever before (McKinsey, 2016). It goes even further; no less than 50% of Flemish clothing ends up in residual waste. Worldwide this is...
The Creative Lenses research on business models in the arts

The Creative Lenses research on business models in the arts

Over the last four years, the team of the Creative Lenses project, co-funded by the Creative Europe program of the European Union, explored the issue...
Over the last four years, the team of the Creative Lenses project, co-funded by the Creative Europe program of the European Union, explored the issue of sustainability of European arts and cultural organisations. In particular, Creative Lenses aimed to address the question of how might cultural organisations become more financially sustainable without compromising their missions and values to achieve “stronger arts and cultural organisations for a greater social impact”. Also, its mission was to empower cultural organisations with knowledge, methods and tools to become more resilient so they can better create value for society. Some of the main tasks of...
Creating a logical story

Creating a logical story

As we know that business modeling is all about creating value for anybody involved in your project: your audience, your clients, yourself, etc... However, the...
As we know that business modeling is all about creating value for anybody involved in your project: your audience, your clients, yourself, etc... However, the question remains how do we do this? what choices do we have to make, and what activities do we have to perform to realize value creation? And how do we ensure that all those choices and activities come together to form a logical and coherent story? How do we start this business modeling process for our organization? For many for-profit organizations such as commercial startups, this process of business modeling means starting from a unique...