2020 | Creative Business Models

Cultural industries

Creative Business Model Responses to the Corona Crisis

As the world is facing the Covid-19 crisis, many wonder about it's effect on the short as well as long term. For the cultural sector,...

As the world is facing the Covid-19 crisis, many wonder about it's effect on the short as well as long term. For the cultural sector, the question rises what the post-pandemic arts scene will look like. For a sector that heavily relies on bringing large crowds together to enjoy cultural performances and to connect to each other, the Coronavirus has serious repercussions. As an immediate response to the world-wide lockdowns, many cultural institutions were quick to explore alternative digital spaces with online exhibitions and a rise in virtual reality. The Guardian has already touted this to be the beginning of...

Fashion

Suspicious Antwerp – Unexpected collection drops & limited availability

This case description of the fashion label Suspicious Antwerp, which has created a unique following through its focus on unexpected collection drops, limiting the availability...

This case description of the fashion label Suspicious Antwerp, which has created a unique following through its focus on unexpected collection drops, limiting the availability of its products, and using influencer marketing. This contribution is written by Marie Zoé Kleinerüschkamp, graduate student in the Master in Fashion Management program at Antwerp Management School. Suspicious Antwerp is a lifestyle streetwear brand from Antwerp that sells unisex clothing worldwide through its own web shop. The company was founded in 2017 by Philipe Libert and Frederik Janssens as part of a project during their studies at the University of Antwerp. The collections’ main...

Fashion

HNST – Radical Transparency

This case study documents the innovative business model developed by HNST, an Antwerp, Belgium based sustainable denim label that focuses on providing radical transparency. This...

This case study documents the innovative business model developed by HNST, an Antwerp, Belgium based sustainable denim label that focuses on providing radical transparency. This contribution was written by Jolein Van Eyck, graduate student in the Master in Fashion Management program at Antwerp Management School. The fashion industry is one of the most polluting and energy and resource intensive industries. In the last fifteen years, clothing production has even doubled and clothes are thrown away faster than ever before (McKinsey, 2016). It goes even further; no less than 50% of Flemish clothing ends up in residual waste. Worldwide this is...

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