A creative entrepreneurial process

A creative entrepreneurial process

The creation of a company is a complex and dynamic process consisting of numerous (preparatory) activities and decisions. This entrepreneurial process of business creation is...
The creation of a company is a complex and dynamic process consisting of numerous (preparatory) activities and decisions. This entrepreneurial process of business creation is often said to begin with the first consideration to possibly become an entrepreneur and ends with the first activities of the newly formed company (for example, the launch of a product / service). Traditionally, this process has been divided into two main parts: discovery and exploitation. In the discovery phase the concept of the newly created organization is developed: identification, refinement and development of the business idea as well as the personal process regarding the...