The Business Model Canvas

The Business Model Canvas

Often times when you research business models you come across the Business Model Canvas. This is a useful business tool created to visualize all the...
Often times when you research business models you come across the Business Model Canvas. This is a useful business tool created to visualize all the building blocks of a business, including customers, route to market, value proposition and finance. The Business Model Canvas was created by Alexander Osterwalder, of Strategyzer, and is aimed to lead to insights about the customers and public you serve, what value propositions are offered through what channels, and how your organization makes money. You can also use the business model canvas to understand your own business model better, or compare it to others in your sector...